Lunar New Year (PANDORA)

For Pandora's New Years 2025 campaign, I created a series of high-end 3D product visuals that capture the brand's signature elegance.

To elevate the final look, I crafted a bespoke lighting setup designed to highlight the fine craftsmanship of each piece and focused heavily on custom shader development to accurately replicate Pandora's distinctive metal finishes, gemstone brilliance, and enamel details.

The final videos were featured across Pandora's official social media channels and website, contributing to the brand's seasonal storytelling and digital presence.